8+ Years Experience
Enterprise AI
Fortune 500 Products
Research → Strategy
Principles That Guide My Work
01
Research Should Reduce Uncertainty
The value of research isn't measured by the number of insights uncovered. It's measured by the confidence it gives organizations to make better decisions.
02
AI Makes Researchers More Valuable
AI doesn't replace researchers, it removes repetitive work so researchers can spend more time asking better questions, uncovering patterns, and influencing strategy.
03
Storytelling Creates Alignment
The strongest research fails if stakeholders can't act on it. Storytelling transforms evidence into shared understanding that inspires confident decisions.